The Giant’s Causeway in Northern Ireland is a UNESCO World Heritage Site that’s managed by The National Trust. The Trust wanted to raise the profile of this greatly underestimated and unique place with a promotional campaign entitled “A Giant’s Cause“. They felt that my style of 360 degree virtual reality tours would be the ideal way to promote the location online and raise awareness.
Google, along with many leading marketing experts, believe that 360 degree interactive media and virtual tours are one of the best ways to promote properties and locations. Whilst it will never be as good as being there in person, 360 media and virtual reality tours can showcase and advertise a location to a worldwide audience like no other technology.
I chose to photograph the location during the beautiful, romantic, golden light of sunset. This panorama is a two dimensional representation of the 360 degree view. It has also been widely used as a traditional stills stock photo through the National Trust Photo Library (National Trust Images NTI.)
This experience is also available on my free VR app, for viewing via a Google Cardboard type headsets, Samsung Gear VR or Oculus Go and Quest. Please see my “Virtual Reality VR” page for download links.